섹션 개요


    • Unlocking Japan’s Potential in Muslim-Friendly Tourism

      Abstract:
      Tourism plays a vital role in Japan’s growth and regional revitalization, and there is growing interest in welcoming more Muslim travellers. Ranked as one of the most desirable non-OIC destinations in the Global Muslim Travel Index, Japan is seeing an increase in Muslim visitors. While regional destinations are eager to tap into this growing market, they often lack the necessary insights to cater to these travellers. This presentation offers an introduction to Muslim-friendly tourism, shedding light on the beliefs, experiences, and requirements of Muslim travellers. The session will also examine the opportunities and challenges faced by tourism businesses in creating inclusive experiences. Whether you're interested in tourism development or simply curious about this evolving sector, this session provides both practical insights and a broader perspective on fostering meaningful connections between destinations and Muslim visitors. Join us to explore how Japan can embrace this growing market thoughtfully and inclusively.